On color & colour
Branding / Color / design / P6 / P6.1

On color & colour

A comprehensive resource on color by Jill Morton: Color Matters An article on The Psychology of Color in Marketing and Branding by Gregory Ciotti. An article on Color Theory by Janie Kliever and another one on The Fascinating Neuroscience of Color – And What It Means For Design by Andrew Tate at Design School. An … Continue reading

Choosing Inks for Color Printing – Coated vs. Uncoated
Color / identity manual / Manual de Identidade / P6.1 / p6.4

Choosing Inks for Color Printing – Coated vs. Uncoated

In fact, some designers will go as far as to choose different spot colors for their files, depending on the stock that’s used. PANTONE 710 U don’t really match PANTONE 710 C very well, but PANTONE 185 U does match fairly well. ref source: Choosing Inks for Color Printing – Coated vs. Uncoated + Spot … Continue reading